Sainsbury’s Tu
Summer of Love Yourself

SAINSBURY’S TU ~ SUMMER OF LOVE YOURSELF

Camilla Arthur cast the ad for Sainsbury’s TU Summer collection. 

From Portas:

“Building on Tu’s ‘All Boobs Welcome’ campaign (remember the one that rejoiced in the diversity of the nation’s knockers, one boob at a time?) well, our latest campaign for Tu launched their Holiday Shop Collection with an upbeat and inclusive campaign that celebrated all bodies.”

“Saw this on TV for the first time last night and genuinely got a little happy tear!”

Coverage in Huffington Post


James Blake
Can’t Believe The Way We Flow

JAMES BLAKE ~
‘CAN’T BELIEVE THE WAY WE FLOW’

Camilla Arthur Casting cast the video for James Blake‘s ‘Can’t Believe The Way We Flow’ – the new single from his LP Assume Form which was released earlier this year. 

The video, which “melds the surreal and the sentimental” (Rolling Stone), was directed and edited by Camilla Arthur’s son, Frank Lebon.


Stella McCartney
#AgentsforChange

STELLA McCARTNEY ~ #AGENTforCHANGE

We cast Stella McCartney’s Winter 2019 Ad Campaign – it’s all about climate change and the responsibility we all share in being #AgentsforChange and creating a more sustainable future.

The campaign was shot on the Welsh coast by Johnny Dufort with hair by Gary Gill and make up by Thomas DeKluyver.


Avon
#FinishStrong

AVON ~ #FINISHSTRONG

Here are two FAB commercials that we cast for the Avon #FINISHSTRONG campaign:


Sainsbury’s Tu
#AllBoobsWelcome

SAINSBURY’S TU ~ #ALLBOOBSWELCOME

Winner – CDA Awards 2019

On Wednesday 15th May at BAFTA in London we won ‘Best Casting of a Single Still’ for our work on the #AllBoobsWelcome campaign.

The CDA Awards are specifically dedicated to the work of the casting director and showcase the best in casting across a variety of categories, including commercials, film, stills and music videos.

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Sainsbury’s clothing line Tu unveiled a bold, busty lingerie campaign that encourages women to embrace their breasts just as they are, instead of showing them through the male gaze.

Created by Portas, the ‘All Boobs Welcome’ campaign is part of Tu’s wider ‘Be You’ initiative. Camilla Arthur cast this this commercial to show a host of real, diverse women wearing in only their bras describe what they call their boobs.